My high-school aged son is very active in sports yet he has some of the flattest feet I’ve seen. We’re of asian-decent and his pediatrician told us that to alleviate the foot soreness, custom insoles will likely help. We went here to Pace Setter to check it out. They not only sell custom-insoles (kinda pricey) but also some regular ones — as well as a lot of athletic gear, especially for runners. We opted for the non-custom ones which do indeed help. Helpful employees.